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Speaker at EAST: Laura Teicher, Executive Director, FORGE

Speaker at EAST: Lily Fitzgerald, Director, Center for Advanced Manufacturing, MassTech

EAST Session:

Speaker at EAST: Mark Michalski, Manufacturing Expert in Residence, FORGE

EAST Session: Equipment manufacturers face rising competition, hardware commoditization, and shrinking margins. The solution? Innovating with IoT, AI, and cloud services to enhance equipment value and create new revenue streams. By connecting hardware to the cloud via wireless sensors, manufacturers can collect real-time data on health and usage. This enables value-added services like condition monitoring, asset tracking, and predictive maintenance—paving the way for Equipment as a Service (EaaS). While full servitization is a long-term goal, the journey brings immediate benefits: competitive differentiation, stronger customer relationships, and recurring revenue. However, 75% of these projects fail or face long delays, and many manufacturers struggle to sell software-based solutions. In this talk, we’ll break down the challenges of integrating IoT and AI—and how to overcome them. With over a decade of experience, we’ll highlight common pitfalls and share success stories from industry leaders using a “Buy and Build” approach. You’ll leave with actionable strategies to accelerate your servitization journey and maximize equipment value. Significance/Importance: If you're standing still, you're falling behind. And staying ahead means innovating. Unfortunately, 75% of IoT projects fail, or drag on for years. Don't be another statistic. This talk will leave you with actionable strategies to accelerate and succeed on your servitization journey.

EAST Exhibitor: 4D Technology designs and manufactures surface gauges, surface roughness profilers and other metrology systems, for accurate measurement of precision surfaces. 4D products use patented technology to bring high resolution measurement to production environments, even in the presence of severe vibration and turbulence. The 4D InSpec Surface Gauge is the first handheld, high resolution instrument for non-contact measurement of surface features and defects. With Portable, affordable, and easy to use, the 4D InSpec puts high resolution measurement on the factory floor, in machine shops and deployed environments. Measure pits, scratches, nicks, dents, bumps, rivet depth, dot peen depth, etc., from 0.1 to 100 mils deep. The 4D InSpec is far more repeatable and accurate than visual comparison techniques often used for defect inspection. Unlike high-end metrology systems it is rugged, flexible and affordable, to measure features on a wide range of part geometries, even on curved surfaces, on blind features or inside of bores.

EAST Exhibitor: About Airgas, Inc. Airgas, Inc. (NYSE: ARG), through its subsidiaries, is one of the nation’s leading suppliers of industrial, medical and specialty gases, and hardgoods, such as welding equipment and related products. Airgas is a leading U.S. producer of atmospheric gases with 16 air separation plants, a leading producer of carbon dioxide, dry ice, and nitrous oxide, one of the largest U.S. suppliers of safety products, and a leading U.S. supplier of refrigerants, ammonia products, and process chemicals. More than 15,000 employees work in approximately 1,100 locations, including branches, retail stores, gas fill plants, specialty gas labs, production facilities, and distribution centers. Airgas also markets its products and services through eBusiness, catalog, and telesales channels. Its national scale and strong local presence offer a competitive edge to its diversified

EAST Session: Moderated by: Steve Plumb Rather than start with a discussion of all the technologies available in the industrial marketplace, this panel session will start by outlining the primary concerns of manufacturing businesses. By first appealing to what the audience (machining businesses) cares about most at the start, the panel will logically ease into a discussion of how available technologies can help achieve greater outcomes for these businesses…in other words, solutions to the preeminent problems. Among the concerns highlighted at the outset will be improving competitiveness (domestically and globally), throughput (business growth), and yes productivity in the face of the manufacturing skills gap. The panel will be represented by industry leaders who either are dealing with these concerns directly, or those that have a “front row seat” to a variety of companies that seek to survive and thrive. Technologies that will be addressed will likely include automation, robotics, workforce training, machining technology, machine monitoring, software and AI to name a few. The above will be discussed in the first Executive Perspectives panel discussion on Tuesday, followed on Wednesday with another critical topic…cybersecurity.

Speaker at EAST: Colin Gilchrist, Digital Systems Product Manager, Phillips Federal

Speaker at EAST: Elio Trolio, Director, Value Consulting, Rockwell Automation